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Verena Lahner

Senior Online Marketing Consultant

Verena is a specialist in technical SEO and usability, providing interdisciplinary SEO and UX advice to our clients - from travel and insurance, to healthcare and automotive, to the flower and film industries. From small start-ups to large corporations.

She has been part of our SEO team since 2020, initially as Online Marketing Manager and from August 2022 as Senior Online Marketing Consultant.

About Verena

Verena's favourite tools: Screaming Frog, Sistrix and Figma.

What can't be missing from her desk: A large carafe of water and her Bose headphones.

Her internal role at The Boutique Agency is (actually): Kicker pro in training, part of the after-work drinks committee.

Not many people know this about Verena: She belongs to Gryffindor House, according to

Verena's favourite core value is responsibility, because even as part of an agency we can stand up for values.                

Her favourite industry event: The SEM Pub Quiz for the puzzle fun.

You can find her in her spare time: Swimming in one of the many Bavarian lakes in summer and tobogganing in the Allgäu Alps in winter.

Organisations that Verena has donated to: St Nicholas Children's Hospice & Effective Donations.

Verena's 16Personalities are: ESFP - "The Entertainer". These types are known for charming and inspiring those around them. Verena is spontaneous, energetic and fun-loving and enjoys the things around her: food, clothes, nature and especially her colleagues.

Her favourite The Boutique Agency benefit is: Lunchit - over €7 for lunch every day, preferably with the team.

If Verena wasn't a Senior Online Marketing Consultant, she would be: A baker in a French patisserie, but at least the passion for food has remained ;-)

Professional career

Before joining The Boutique Agency, Verena discovered her affinity for successful content and good web design in a Munich start-up. In 2013, Verena spent a year as an au pair with a host family in Sydney, Australia to improve her English skills. She spent half a year in New York as part of an internship at GNTO. Verena is a trained media merchant and studied Tourism Management (B.A.) in Kempten, Germany. 

She completed the Playful UX Prototyping course at Tomorrow Academy and the Mobile Experience Certification Exam at Google. Verena was also a speaker at the BVMW with the topic "Technical SEO Audit".