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PPC Audit

Identify optimization options with a structured PPC audit and individual appraisal of growth and efficiency potential in your Google Ads or Microsoft Advertising account. Benefit from our deep knowledge and industry understanding.

We uncover potential for profitable growth. We examine, among other aspects, the possible expansion of keyword sets, new targeting options and automation of processes.


High traffic costs and too little turnover? We examine your account for innefficient cost drivers and help you to find the optimal budget distribution.


Is your growth curve flattening out? Are your marginal costs getting too high? Has competition increased? We'll show you how to get your accounts "up-to-date" again.

A professional SEA audit pays off

Our SEA team has already optimized and audited hundreds of accounts. As good as a PPC manager may be, there is no such thing as “the perfect account” due to the complexity of search engine advertising.

We create professional PPC audits for large and medium-sized Google Ads or Microsoft advertising accounts. First off, we familiarize ourselves with the topic, the target group and the history of the account before we dive into the analysis. At the end you will receive documented proposals that are discussed in a joint meeting.

An unbiased view

An external assessment can help to identify potential and improve processes. For this reason, our account managers also regularly carry out internal audits. We strongly believe that in the end you always get better results as a team.

Client testimonials
Christophe Aumaître

Jochen Schweizer

The Boutique Agency supported us with a comprehensive SEA audit and, building on this, with the expansion of our Google AdWords campaigns, which enabled us to become much more efficient and structured in a very short timeframe.

Nicolas Stadtelmeyer

Stylight Logo

Oliver and The Boutique Agency showed us valuable growth drivers and new input for our SEA accounts through a detailed SEA audit. A very pleasant and valuable collaboration.


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