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Robin Läckes portrait Robin Läckes portrait

Robin Läckes

Senior Online Marketing Consultant

Robin is a Senior Online Marketing Consultant and Product Lead for Data Collection & Activation, providing strategic advice to our clients.

He is passionate about optimising our clients' data quality to deliver real value to them. Robin joined The Boutique Agency team in December 2021.

About Robin

His favourite tools: Google Tag Manager, Google BigQuery, LookerStudio, Asana.

First thing in the morning: A big glass of water with lemon juice, journaling, meditation and yoga.

Few people know this about him: In his free time he prefers to read a book instead of using his smartphone.

Robin's favourite core value is: Passion, because it's no fun without it.

In his spare time you can find him: In the countryside with his wife and their Labrador.

Favourite event: The SEM Pub Quiz, because you get to meet lots of colleagues from across the industry in a relaxed atmosphere.

An organisation Robin has already donated to: Moers Animal Shelter.

Robin's MBTI 16 personalities are: ISFJ - "The Protector". Robin is a hardworking administrator, loyal to traditions and organisations. He is practical, compassionate and caring.

His favourite feature of The Boutique Agency is: The GuudCard.

If Robin wasn't a Senior Online Marketing Consultant, he would be: A forester because he loves nature.

Professional career

Robin specializes in automation and tracking.

From 2015 to 2021, Robin worked as Online Marketing Manager and later as Head of Digital at the fashion label tigha (since 2021 Young Poets Society), where as Online Marketing Manager he was responsible for the channels SEA, Display Advertising, Email Marketing & Paid Social, initially operationally and later strategically as Head of Digital.

In addition to online marketing, as Head of Digital he was also responsible for category management, CRM and content marketing. 

Robin's background is in Information Management, in which he completed his Bachelor's degree at the TH Cologne.

Robin is Google SA360 certified.

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