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Nadine Maier portrait Nadine Maier portrait

Nadine Maier

Product Lead SEA

Nadine is Product Lead SEA and advises clients across a range of industries, primarily e-commerce, on Google Ads and Search Ads 360. She is also the go-to person for search, shopping, data analytics and tracking issues. As a mentor, she is also responsible for training the interns.

Nadine has been with The Boutique Agency since 2017, initially as an online marketing trainee, from 2019 as an online marketing manager and from 2021 as a senior online marketing consultant.

About Nadine

Her favorite tools: Anything you can use to simplify recurring processes: Google Sheets, Looker Studio, Zapier....

Nadine's internal role at The Boutique Agency is (actually): Walking wiki, lightbulb changer, meme aficionado.

Favorite industry event: SEA Camp, because its a real professional conference and because of its relaxed atmosphere and nice people.

Her favorite The Boutique Agency Benefit is: Wellpass, because it allows you to try sports you might not have dared to otherwise.

Professional career

After a bachelor's degree in European Studies with a focus on English, political science and economics, Nadine's master's degree in International Cultural and Business Studies took her a little further in the direction of business administration and marketing.

Her path into SEA was paved by an internship at Westwing in the Search Engine Advertising department.

As part of her traineeship at The Boutique Agency, Nadine completed the Certified Digital Marketing Manager course at Steinbeis University Berlin. On the topic of "Automation of Large Scale Search Ads" she was a speaker at the Google Marketing Technology Conference as well as at