Fun facts & favorites from Andrea
Andrea’s favorite tools: Ahrefs, TermLabs, and Gemini
Passion project Andrea pursues alongside work: Andrea’s heart beats for nature and mountains beyond SEO, which is why she supports DAV (German Alpine Club) initiatives to protect the Alps.
Andrea’s favorite core value: Appreciation, because for her it is the most important factor for sustainable motivation.
Something only a few people know about Andrea: She once trained in ballet.
Favorite industry event: SMX – exchange with fellow SEO nerds and leaving with a huge dose of inspiration.
Road to Senior Online Marketing Consultant
Since January 2026, Andrea has been part of The Boutique Agency as a Senior Online Marketing Consultant SEO.
Before joining The Boutique Agency, she managed inbound marketing for a private health insurance company, focusing on organic reach growth and lead generation. Prior to that, she worked for several years in SEO both in-house and on the agency side.
Andrea earned her Bachelor’s degree in Business Administration from LMU Munich and her Master’s degree in Economics with a focus on Marketing from FernUniversität Hagen. Alongside her studies, she gained practical experience in various areas of online marketing.
She spent several months in France and therefore speaks French in addition to German and English.
Additionally, Andrea is certified in Ahrefs and has completed further training in Artificial Intelligence in Online Marketing as well as Google Analytics 4.